Alphabet's Google Reportedly Raises Price of Pixel 10a Phone by $100

01:50 PM EDT, 10/02/2026 (MT Newswires) -- Alphabet's (GOOG, GOOGL) Google has raised the price of its Pixel 10a mid-range phone by $100 to $599, multiple media outlets reported Friday. Smartphone costs are increasing due to the global shortage of memory chips, according to the reports. Google did not immediately reply to a request for comment from MT Newswires. Price: 340.41, Change: +5.47, Percent Change: +1.63