ISPD says PepsiCo direct global media budget award hits Anagram Mexico contract
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- ISPD flagged that PepsiCo’s direct award of its global media budget is affecting the PepsiCo contract at Anagram Mexico.
- Anagram’s 2026 revenue linked to PepsiCo is estimated at 31.5% of ISPD’s consolidated total revenue.
- The same business is estimated to contribute 8% of gross margin.
- Impact on 2027 cannot be assessed until negotiations with PepsiCo conclude.
Disclaimer:
This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. ISPD Network SA published the original content used to generate this news brief on September 24, 2026, and is solely responsible for the information contained therein.
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