Cracker Barrel CEO Focused on Food, Customer Experience -- Market Talk

1209 ET - Cracker Barrel's new CEO David Deno says he's most focused on improving two key areas at the restaurant chain: food and the customer experience. Deno says he's honing in on Cracker Barrel's dinner offerings with upgrades to its chicken, hamburger and steak, working to boost food quality while making it more craveable. "These changes are all about increasing guest satisfaction and not about taking out costs," he says during a call with analysts. In the company's retail shops, he plans to simplify product layouts and widen aisles, and he's also looking to increase personalization in its loyalty program. He says the company has already made impressive gains across key customer satisfaction metrics, and is confident it can make more improvement. (kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

September 23, 2026 12:09 ET (16:09 GMT)