Meta launches personal AI agent app Muse, offering free and subscription versions

Meta Platforms (META.US) has launched a personal AI agent application, Muse, allowing users to delegate digital tasks such as scheduling appointments, filling out electronic forms, and monitoring home cameras to an AI assistant. Alexander Wang, head of Meta AI, stated that Muse is powered by the Meta Muse Spark series foundational models and offers a free version as well as subscription services priced at $20 and $100 per month. He mentioned that Muse operates in an independently isolated environment within Meta’s computing infrastructure, does not access users’ actual passwords or payment information, and will request confirmation before carrying out sensitive operations. Users can choose whether to allow Meta to use their interactions with Muse to train AI models; if they opt in, Meta will remove key personal identifying information before using the data for model improvement. This product launch comes as Meta faces challenges related to AI safety, privacy issues, and pressure regarding returns on AI investment. Meta CEO Mark Zuckerberg previously stated that personal AI agents will serve as a direction for the company’s future products and revenue growth. Meta also noted that it is exploring future business models related to shopping transactions conducted through AI agents.